South Korean car company Kia Motors recently unveiled a new all-electric concept car and presented their brand’s vision for future mobility at the 2018 Consumer Electronics Show in Las Vegas. This gives us a hint of where Asian car companies see the future of vehicles heading.
The concept also features a never-seen-before human-machine interface (HMI) and an advanced new ‘motion graphic’ lighting system, previewing the potential for these technologies for market introduction in coming years. Again it looks very suited to the growing Asian market.
Kia also offered three interactive, cockpit-style exhibits designed to show how the company will incorporate new technologies to enhance communication and interaction between occupants and vehicles. These include new advanced driver assistance technologies and pioneering HMI functions, as well as the world’s first in-car 5G connection.
“Virtual reality, self-driving cars, and full vehicle connectivity were all once considered technologies of the distant future. As they rapidly become a reality, Kia is exploring how to adapt these new technologies for its customers.” said Dr. Woong-cheol Yang, Vice Chairman and Head of Hyundai-Kia R&D Center.
Clearly Kia believes autonomous EVs will be commonplace on Asian roads sooner than many people think.